Freshly Campaigns ✦

Freshly Campaigns ✦

Your Daily Dilemma, Answered.

Life's full of hard questions but 'what's for breakfast, lunch, or dinner' has an easy answer: Freshly. For our quarterly campaign, the creative team launched its first-ever integrated TV campaign, and my responsibility was to bring it to life on social through memes + Giphy stickers.

My Role: Designer  ✦  Creative Director: Kate Keparutis  ✦  ACD, Design: Ryan Fetters  ✦  ACD, Copy: Jack Ball-Smith  ✦  Designer: Andrea Celis  ✦  Producer: Shidume Lozada

Breakfast Launch Content

To spread awareness for the launch of our new breakfast menu, we wanted to tease and delight with sunny visuals and engaging content. I supported the launch via social by designing static and video posts as well as a playful set of Giphy stickers.

DESIGN, MOTION GRAPHICS, ANIMATION, ILLUSTRATION
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