Ojai Food & Wine: Shift Drink

For Ojai Food & Wine 2023, OpenTable wanted to show up by throwing an industry-exclusive party—Shift Drink. I worked on concepts for the design direction and carried them out for all touch points: invitations, signage and menus. The final designs took inspiration from the vendors, using glowy neon treatments and pops of bright colors on a moody dark background.

My Role: Senior Brand Designer  ✦  Illustrator: Maggie Famiglietti  ✦  Photographer:  Burgundy Blue Photo

initial Exploratory Phase

The Final Design direction

Welcome Sign Design

Food Menu Design